Sources (Corporate.easyjet.com, 2015) Since the structure of the organization has a flat structure, the span of control is limited within a few hands. Premium Organizational structure Change management Strategic management. culture of the Easyjet Plc is analyzed in light of Hofsetedes organizational culture model. I have extensive experience in working with stakeholders on all levels of organizations across cultures delivering all aspects of leadership. This will help keep you fueled up and hydrated during your travels. Organisational Structure: EasyJet follows a hierarchal structure with Carolyn McCall at the top, and filtering all the way down to ground staff and cabin crew. International Journal of Information Management, 21(3), 245-261. Sociocultural: EasyJet were the first airline company to start using the internet to advertise the company and allowed customers to purchase tickets online. IT Department. Concluding this analysis, the internal environment of easyJet can be noted to be very tightly structured and not much room for change as it is a very demanding market. He will also invest in order to harness the power of data to improve our customer proposition, reduce costs and increase revenue. International Journal of Interdisciplinary Social Sciences, to behave in a particular way. EasyJet.com is one of the top travel web sites on the Internet. Ella is a skilled Group HR Director with strong experience in the UK and internationally in lean and digital transformation, large-scale change as well as talent development and reward. Easyjet organizational structure Free Essays | Studymode EasyJet have very little control over their fuel costs but can actually do more to minimise their maximum usage by refining the process at airports and in flights (easyJet, 2009). Assumptions are deeply embedded ideologies and philosophies and provide the foundation to the Easyjet Plcs easyJet employs 9,784 employees. Taherimashhadi, M., & Ribas, I. This cultural dimension The executive team will consider opinions from other parts of the company before making key decisions. SUBSCRIBE: https://www.youtube.com/c/TwoTeachers?sub_confirmation=1The video covers 3 t. From simple essay plans, through to full dissertations, you can guarantee we have a service perfectly matched to your needs. The Easyjet Plc has successfully attained the right balance between the mean and goal orientation, as it organisational change, outplacement, assessment, projects, contact . certainty. Lingoda GmbH. culture. easyjet organisational structure the peoples risk avoidance behavior, while the goal orientation shows that peoples risk orientation as they statement should be brief and comprehensive it should communicate the essence of the business, and its future Divisional org structures (market-based, product-based, geographic) Matrix org structure. An internally driven organizational culture reflects the employees overall perceptions about their expertise Cultural receptivity: Predicting consumption in the international beverage It also outlines the factors responsible for the company's success including business focus, target market, corporate structure and e-business model. A positive note for easyJet is that customers have not caused a fuss about online booking and the idea that people are willing to limit their baggage now for flights means they can take it onboard the aircraft thus less staff and time needed for easyJet to move luggage around the airports. EasyJet finds itself in a position that it is at the top end of the market it competes in and that is down to its innovative ideas, core competencies, values and a clear vision. easyJet - Org Chart, Teams, Culture & Jobs | The Org It does not offer free meals in flight, it sells food and drink products instead. Tyler McMichael - Agent Support Specialist - CADENCE | LinkedIn One method which is commonly used is Porters Five Forces analysis which can be seen below. Cabrera, ., Cabrera, E. F., & Barajas, S. (2001). serious attitude. http://2009annualreport.easyjet.com/files/pdf/easyJet_AR09.pdf (page 19). EasyJet.com is one of the top travel web sites on the Internet. develop relatedness. He joined the business from TUI Group, and has experience in leading commercial strategies across a number of European source markets and as well as heading global teams. In (below) McCall and her executive team can be seen. outsiders and integrates the flexibility so that everyone can fit into it. Both these factors are considered important by ethical attitude while responding to the market needs. By focusing on the mean orientation, Easyjet Plc ensures that the employees must adopt the ethical and Easy Jet operates on 125 routes from 39 European airports. This report has critically evaluated the strategic position of easyJet whilst at the same time looked at the impact emerging technology may have on this position. Our academic experts are ready and waiting to assist with any writing project you may have. Another technology that could change is the aircraft itself, as emission targets are to be met and easyJet has designs in place for an eco-friendly aeroplane but no model has been built to date. between the task and employee orientation is attained by: The overall analysis suggests that these individual cultural dimensions also interact with each other. - Transformed function - strategy, structure, people, processes, budget, KPIs Group Head of Talent Acquisition . organizational units, teammates/colleagues or their bosses. Both these dimensions emphasize over the ethics and integrity, and inclination towards one dimension Chat with us Political: The government has taken a great interest in air travel over recent years as it points to this sector for being a main reason of global warming. This is a change in behaviour in the past decade and this is expected to continue, for short-haul flights at least. The model has six dimensions, as listed below: In next section, each individual organizational cultural dimension is discussed in detail and related to the Tim C. - Contract Project / Programme Manager - LinkedIn Easyjet Plc. and fluid structure. This involves looking at how staff is operated and its process, whilst discovering what impact easyJet has on rivals and what impact rivals have on easyJet. With this in mind, this could be an emerging technology of the future. He's been instrumental in the transformation of Emirates into the global giant it is today. The company shares strong commitment to embedding ethics 17-22). On the other hand, the organizations with closed-system tend to make it difficult for newcomers to adjust and As long as the airport and airlines have sufficient back up plans in place then the discomfort for customers should be limited. Whether it be for leisure or business, all customers would like to enjoy a stress free time at the airport, and that can only be achieved with the airlines getting involved and assisting the actual companies who own airports. oriented culture emphasizes over the results and focus on what can be achieved. The role of organizational well-diversified. To have more profit, Easyjet can increase the marketing and BA can reduce the cost of sales, like overheads. I am motivated by creating and driving results through coaching, leadership and organizational development.<br>I have spent most of my 25 years . The following report evaluates the business model, dynamics and structure of easyJet.com. It uses the same type of aircraft so less variety of maintenance has to be carried out. The organisation has a bureaucratic organisational structure. Stelios Haji-Ioannou, a Cypriot businessman, established easyJet Public Limited Company (PLC) in 1995 and has grown the company from operating flights between London Luton to Glasgow and London Luton to Edinburgh, to what the company is currently. Rebecca began her career in IP Litigation with Herbert Smith Freehills, before joining easyJet in 2010. It cannot be solely left to a single company, it will take the participation of at least two who are willing to collaborate and create a solution to problems seen within the airport. of the box and hire Essay48 with BIG enough reputation. Stephen has served as Chief Executive of RSA Insurance Group plc from February 2014 to May 2021, as Chief Executive of Royal Bank of Scotland Group, Chief Executive of British Land plc and Chief Operating Officer of Abbey National plc, as well as holding a number of senior executive roles at Credit Suisse First Boston in London and New York. Following the settlement between both parties, easyGroup have no power to appoint directors or even appoint Stelios to his previous status of Chairman (Guardian, 2010). Despite ensuring a quick I feel that this report will highlight how the strategy and innovation of a multinational organisation can impact on its position within the market it competes in. Stuart joined easyJet in November 2020, having spent five years as Director and Chief Information Officer at Heathrow Airport Ltd. Johan Lundgren joined easyJet on 1 December 2017 as Chief Executive Officer. Hierarchical and flat organisational structures - BBC Bitesize PDF Functional structure and operational issues: An examination of core any organization: Despite these limitations, the cultural model is still applied by the analysts for following reasons: The analysis of the Easyjet Plcs organizational culture shows that the successful business organizations do not Employees may be grouped by their role or function, geography or . The main areas easyJet target is the efficiency it has over other airlines such as British Airways, the ideal locations it has unlike Ryanair and the simple fact it has low cost flights and flies to where customers want to go. easyJet has refined its strategy to drive our purpose of making low-cost travel easy. In terms of organizational structure, EasyJet operates as a decentralized company, with each of its subsidiaries operating as a standalone business. Easyjet Plc has a flatter organizational hierarchy that is supported by learning and progressive organizations. easyJet, Europe's leading airline, and leading diversity in aviation youth organisation Fantasy Wings have partnered to provide young people from black, asian and minority ethnic backgrounds and young women aged 13-25 interested in the airline and aviation industries with greater opportunity to launch a career in the industry, through Fantasy Wings' aviation career development programme. organizational purpose. He has over 20 years experience in operations management built in a variety of roles across Europe. PDF European Management Journal Vol. 17, No. 1, pp. 20-38, 1999 Pergamon Page 18 of 50 - About 500 Essays . The Easyjet Plcs organizational culture is analyzed in light of Hofstedes organizational culture model. EasyJet Airline Company Change Management | Business Paper Example observable by the outside world, however they are hard to interpret. Stories: A recent survey by Which? EasyJet Company: Strategic Management and Business Policy Essay Dartey-Baah, K. (2013). Tabibi, S. J., Nasiripour, A. this way, employees are encouraged to only promote the healthy competition. The competitive advantage of the Easyjet Plc also lies in its ability to manage a highly From a passenger point of view, this would eradicate long queues as within this card, it could store the flight ticket whilst at the same time, is officially accepted as identification document, thus replacing passports. Employee data is structured and accurately . We use our cost advantage, operational efficiency and leading positions in primary airports to deliver low fares, seamlessly connecting Europe with the warmest welcome in the sky. Facilitated the delivery of projects and programmes in the range of thousands of pounds to 26m (a total of over 55m in the last 12 years). We're an optimistic bunch of people. The impact of organizational culture on organizational effectiveness: Implication of Hofstede In effect, it is a continuation of figure (above), but including the whole company. . The organizational culture is broad and complex, and cannot be fully assessed based on a few dimensions. The new CEO is expected to come up with de-layering initiatives into the EasyJet organisational structure towards practices of cost cutting. Deanna Oppenheimer. We'll also highlight the benefits and drawbacks of different structure types so you can evaluate which is the best option for your company, division, or team. Jan Srutek - Director of Product Design - Outreach | LinkedIn The level of competitiveness arises from the differentiation the company has over its competitors whether that be down to staff or the process methods used within the company. Furthermore, when looking at the activity capability, both companies should use their resource more efficiently and shorten their debt collection period. During his time at easyJet, the airline has successfully integrated Air Berlin aircraft into its operation following the acquisition of the airline in December. Rituals and Routines: Staff expect to have a schedule of what flights they will be working on, on a daily basis unless it is check-in staff, who expect levels of consistency daily of their workload. artefacts, middle will be the values and beliefs and inner most will be the underlying assumptions. Governance. It is unlikely to be used by any United Kingdom (UK) airlines/airports due to the bad publicity ID cards previously had with the previous UK government (Labour Party). This was a major boost for the likes of easyJet as they expected a noticeable decrease in passengers but they managed to capture people who were willing to change their airline style. and integrity into its business operations. Organisational structure of Easy Jet: The company has a flat organizational structure. Unfortunately, you don't own enough credit to see this new org chart. easyJet is a low-cost airline to help customers manage airline trips, operating on routes across many countries. What we do. This accessible organisational chart template is fully customisable and features colour-coding to help keep you organised. Internally driven versus externally driven, Easy going work discipline versus the strict work discipline, Local versus Professional organizational culture, Employee orientation versus work orientation. The company is ambitious and expects to be a leader in the market. As easyJet provide a good value for money product, customers are unlikely to be annoyed when they have to carry out processes themselves. He previously held the role of CIO at Formula 1s McLaren Technology Group where he worked in the high-performance environment building a team of in-house experts and specialist suppliers. to contemporary era in which the human capital has gained the strategic importance. The four types are: 1. 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If it operates within its strict management and stick to its core values then easyJet will be a leader in this market for the foreseeable future. By focusing on the goal orientation, Easyjet Plc encourages its employees to put their best efforts for Organisational structure of Easy Jet: The company has a flat organizational structure. In doing so, the author also hopes to . In this He holds a BCom (Hons) degree in Business Management and Languages from the University of Edinburgh. Study for free with our range of university lectures! Since joining easyJet in 2008, Thomas significantly grew the Swiss market, developed easyJets market entry strategy for Germany and developed the business traveller segment in Northern Europe. Danish, born and educated in Switzerland, Thomas began his career with Tetra Pak working his way up to Regional Manager of the East Med where he developed and succeeded in implementing ambitious growth and profitability improvement plans. The organizational culture represents the specific pre-defined policies that provide guidance to the employees They do not desire to behave alike others and have an external Easyjet structure. visible aspects of the Easyjet Plcs organizational culture. Since joining easyJet in 2008, Thomas significantly grew the Swiss market, developed easyJet's market entry strategy for Germany and developed the business traveller segment in Northern Europe. In a flat structure, managers have a wide span of control with more subordinates, and there is usually a short . The organizational culture can also be classified as easy going or strict work disciple. for only $11.00 $9.35/page. (2017). the task performance, and improving the psychological well-being. The report will develop an understanding of easyJets internal and external environments so an accurate evaluation is produced. A results-driven self-starter with data analytics certification as well as supervisory experience in multidisciplinary and multicultural startup environments. It is owned by Phil Bently. Industries. It is the management philosophy and shares the high relatedness Before joining in easyJet in August 2022, Robert was Chief Growth Officer at ASOS in a role that encompassed marketing, end to end customer experience, data insight and media publishing, increasing revenue growth from 13% in 2019 to 21% in 2021. Functional organization structure The importance of structure as a source of influence is so widely accepted that some experts define the concept as those features of the organization that serve to control or distinguish its parts, Gibson, Ivancevich, Donnlly Jr and Konopaske (2003). We are here to help. Stelios is the owner of the easy brand, known as easyGroup IP Licensing Limited (Ltd), a private holding company and licences many other companies, but for the purpose of this report, the evaluation will be carried out on easyJet and not easyGroup. importance of cultivating a professional organizational culture to remain successful in a highly diversified organizational culture plays an important role in gaining the competitive advantage. *You can also browse our support articles here >. EasyJet has 50 executives. The customers are a key element to the success of easyJet, so much so, that it is their safety that the company thinks of first. The internally driven ethics. Mckinsey 7s Framework Of Easyjet Plc - Essay48.com The organizational culture can also be classified as internally or externally driven. with the organization. This gave them a head start in the market as other companies followed suit. 6(1). Organisational Structures Explained - YouTube While concluding this objective, a better understanding of strategy and innovation is achieved due to this evaluation. A lot of the process for checking in will become automated and less human controlled. EasyJet bought out a main competitor in Go, which was British Airways challenge to easyJet in the Low Cost Budget Airline sector. By analysing Mendelows stakeholders matrix in (below) it explains what interest groups have on easyJet and how much influence they have on the strategy of the company. From 2003 until 2007, Johan was the Managing Director and CEO of TUI Nordic. EasyJet is a British low-cost airline that was founded in 1995 by Greek businessman Stelios Haji-Ioannou. Organizational Culture. diversity in the modern workforce. The Illustrated Guide to Organizational Structures - HubSpot Global Journal of Business Research, 7(4), 61-70. Psychology Press. Rebecca was appointed Group General Counsel in January 2023 and has been a member of the easyJet Holidays executive team since its inception in 2019. This means that the company has not used long Such Ella was also Group HR Director at Home Retail Group leading the people aspects of Argos digital transformation. On the opposite side, in companies with a high degree professional culture, the employees tend to identify Since joining the airline Johan has set out a significant increase in investment in easyJet Holidays, showcased a series of initiatives to increase business passengers and revealed plans to introduce a new loyalty programme. The company easyJet was chosen as it has information which is accessible and I have a personal interest in the commercial aviation industry. The authority to order is also low. The areas that have been discussed in this chapter have given an indication that easyJet uses one of its core competencies to stay at the high end of the market and that is the efficiency of the company. The relationship between hofstede This requires companies to make the following information available: easyJet plc and subsidiaries s172 statements. He took on his first position as Managing Director in 1996 for a tour operator owned by SAS Airlines in Sweden before moving to Canada as President for Sunquest Vacations, Canadas second largest tour operator. obliges the organizational members to behave alike each other.